The Challenge

Everwise is a young, but fast-growing, venture-backed startup. They had pieced together marketing materials using their own employees whose skill sets weren’t perfectly aligned with their needs. They hired me to streamline some of their marketing pieces and create new branded elements.

The Solution

I streamlined some of Everwise’ online marketing collateral by creating templates for their e-books and updating all of them to show consistent branding. I also created some online ads for social media and created updated icons that blended into their existing brand. 

Ethan is a great designer to work with. As a small and scrappy marketing team, we weren’t quite ready for a full-time design hire, so we engaged with Ethan to address a backlog of design needs and plan future design projects. He was instrumental in defining the look-and-feel of our collateral and key elements of our brand.

Ada Chen

Associate Marketing Manager, Everwise


Print Design

Digital Advertising

Social Ads

Focusing on LinkedIn, I created ads to funnel potential customers to their e-book resources.



I streamlined the layout of Everwise’s ebooks and created a template. Now, more ebooks can be created quickly and easily while maintaining their brand and consistency. 



I create new icons for Everwise that fits into their existing branding. These icons create brand awareness across multiple platforms and mediums.

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